Video: Stilicho’s Son
Life in the Fifth Century A.D. An adult alive at the beginning of the fifth century would remember when the arms of Rome demolished pagan temples. They would remember the splitting of the empire between Theodosius’s sons, the unprecedented rise of the barbarian Stilicho, the last gladiatorial games, the end of the Olympic Games, relocation of the capitol from Rome to Ravenna, a handful of army revolts, imperial defeats, provincial usurpations, and a series of invasions by Alaric and his terrifying Visigothic Confederacy, which...
read moreBook Trailers as Video Taglines: Using a Video Editor
As you begin this third installment of creating your own book trailer, I hope you have selected a few images to work with. Take a look at Book Trailers 101 (purpose and pre-planning for a trailer) and Start with Story (layout and sources) to get an idea of where you should be in this process before tackling the next few paragraphs. Video Programs Although I can tell you that creating a video is a step-by-step process, in practice it involves a great deal of back-and-forth between your video editing (Adobe Premiere) and your image editing...
read moreBook Trailers as Video Taglines: Start With Story
Your book trailer will be the outcome of the story you’re going to tell and what resources you have. And the story I’m talking about is NOT the one you’ve already written but the one ABOUT what you’ve already written. Without a story, production value means nothing. I’m sure you can think of movies that had small budgets but made a big impact at the box office because they were simply good stories. And, undoubtedly, you can think of a few big budget flops that failed to capture viewers’ imaginations despite the bling. True, your...
read moreBook Trailers as Video Taglines: Book Trailers 101
Why should you make a book trailer? Some people think it’s a marketing resource that’s becoming more valuable daily. Others will tell you it’s a waste of money and doesn’t pay for itself. Does posting a book trailer lead to more sales? No one knows. No one’s shared their tracking code results or done a scientific poll to find out. Here’s what we do know: Publishers and agents spend thousands of dollars making book trailers. Video advertisement in general is booming on the web. A book’s cover art — visual...
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